Key Features
Hybrid Digital/Instant Film Camera
Accepts INSTAX Mini Instant Film
Produces Credit Card-Sized Prints
1/5" CMOS Sensor, 2560x1920 Resolution
Fixed 28mm f/2 Lens (35mm Equivalent)
2.7" 230k-Dot LCD Monitor
Bluetooth for Smartphone Operation
App for Printing & Adding Filters/Frames
Integrated Flash & Selfie Mirror
Audio Recording with QR Code Playback
Bringing hybrid capabilities to the Mini Series, the stone white FUJIFILM INSTAX Mini LiPlay is a sleek camera offering a true mixture of digital and film. As a hybrid instant camera, the Mini LiPlay records digitally but can output photos on INSTAX Mini film. Also, by recording digitally, you can print whichever images you want, whenever you want, and as many times as you want. This digital shooting workflow also enables Bluetooth connectivity for smartphone-based control over the camera, along with the ability to print photos from your phone or apply filters and frames to your shots when printing. Also unique to the Mini LiPlay, a dedicated sound recording button is featured, which allows you to record audio and "attach" it to your prints through the use of a QR code, which can be scanned to hear the sounds while viewing. Beyond the hybrid capture-to-print technology, this camera is also characterized by its especially compact and stylish design, along with a fixed wide-angle lens, built-in flash, integrated selfie mirror, and a rear LCD monitor for image composition and printing setup.

Camera Design
Hybrid instant camera combines convenient digital image capture with traditional instant film output. This method allows you to shoot freely and print whenever desired or reprint an image as many times as desired.
Accepts INSTAX Mini instant film to produce 2.4 x 1.8" images on a credit card-sized, 3.4 x 2.1" sheet.
Fixed 28mm-equivalent lens offers a versatile wide-angle perspective and the f/2 aperture is well-suited for working in a variety of lighting conditions. The lens also has a 3.9" minimum focusing distance for working with close-up subjects.
Rear 2.7" 230k-dot LCD monitor is used for composing imagery as well as reviewing photos and navigating the printing menu.
Small selfie mirror is built into the front of the lens design for accurately composing self-portraits.
Compact design is easy to handle, and the body incorporates a large shutter release button on the front of the camera.
Built-in flash provides additional illumination when working in low-light conditions. This light is also used to indicate the self-timer countdown.
Built-in rechargeable lithium-ion battery is used to power the camera and supports printing up to approximately 100 images per charge. It can be charged via USB in approximately 2-3 hours.
Internal memory holds approximately 45 still images and a microSD/SDHC memory card slot can be used to expand storage capacity.
Reprints are possible from the camera's internal memory, the memory card, or from a smartphone's image library.
Bluetooth Connectivity
Bluetooth connectivity allows a smartphone to pair with the camera for remote shooting control as well as wireless printing of images from the smartphone.
Dedicated smartphone app allows you to preview images before printing as well as add colorful frames and filters.
Three shortcut buttons can be used to assign frames for printing, and these can be configured using the smartphone app.
The camera has a dedicated sound recording button, and audio can be recorded in conjunction with each exposure. This audio is associated to a unique QR code on the print, and audio playback is possible by reading the QR code with a smartphone.

Key Features
Hybrid Digital/Instant Film Camera
Accepts INSTAX Mini Instant Film
Produces Credit Card-Sized Prints
1/5" CMOS Sensor, 2560x1920 Resolution
Fixed 28mm f/2 Lens (35mm Equivalent)
2.7" 230k-Dot LCD Monitor
Bluetooth for Smartphone Operation
App for Printing & Adding Filters/Frames
Integrated Flash & Selfie Mirror
Audio Recording with QR Code Playback
Bringing hybrid capabilities to the Mini Series, the stone white FUJIFILM INSTAX Mini LiPlay is a sleek camera offering a true mixture of digital and film. As a hybrid instant camera, the Mini LiPlay records digitally but can output photos on INSTAX Mini film. Also, by recording digitally, you can print whichever images you want, whenever you want, and as many times as you want. This digital shooting workflow also enables Bluetooth connectivity for smartphone-based control over the camera, along with the ability to print photos from your phone or apply filters and frames to your shots when printing. Also unique to the Mini LiPlay, a dedicated sound recording button is featured, which allows you to record audio and "attach" it to your prints through the use of a QR code, which can be scanned to hear the sounds while viewing. Beyond the hybrid capture-to-print technology, this camera is also characterized by its especially compact and stylish design, along with a fixed wide-angle lens, built-in flash, integrated selfie mirror, and a rear LCD monitor for image composition and printing setup.

Camera Design
Hybrid instant camera combines convenient digital image capture with traditional instant film output. This method allows you to shoot freely and print whenever desired or reprint an image as many times as desired.
Accepts INSTAX Mini instant film to produce 2.4 x 1.8" images on a credit card-sized, 3.4 x 2.1" sheet.
Fixed 28mm-equivalent lens offers a versatile wide-angle perspective and the f/2 aperture is well-suited for working in a variety of lighting conditions. The lens also has a 3.9" minimum focusing distance for working with close-up subjects.
Rear 2.7" 230k-dot LCD monitor is used for composing imagery as well as reviewing photos and navigating the printing menu.
Small selfie mirror is built into the front of the lens design for accurately composing self-portraits.
Compact design is easy to handle, and the body incorporates a large shutter release button on the front of the camera.
Built-in flash provides additional illumination when working in low-light conditions. This light is also used to indicate the self-timer countdown.
Built-in rechargeable lithium-ion battery is used to power the camera and supports printing up to approximately 100 images per charge. It can be charged via USB in approximately 2-3 hours.
Internal memory holds approximately 45 still images and a microSD/SDHC memory card slot can be used to expand storage capacity.
Reprints are possible from the camera's internal memory, the memory card, or from a smartphone's image library.
Bluetooth Connectivity
Bluetooth connectivity allows a smartphone to pair with the camera for remote shooting control as well as wireless printing of images from the smartphone.
Dedicated smartphone app allows you to preview images before printing as well as add colorful frames and filters.
Three shortcut buttons can be used to assign frames for printing, and these can be configured using the smartphone app.
The camera has a dedicated sound recording button, and audio can be recorded in conjunction with each exposure. This audio is associated to a unique QR code on the print, and audio playback is possible by reading the QR code with a smartphone.

An ultrafast telephoto prime designed for APS-C-format FUJIFILM X-mount mirrorless cameras, the white Sniper 75mm f/1.2 Autofocus Lens from Sirui delivers speedy performance with eye-tracking autofocus as well as a 112.5mm full-frame equivalence. Smooth focusing adjustments can be made with the 360-degree focusing ring on the lens barrel. The lens's optical design incorporates a 15-bladed diaphragm and four high-refractive glass elements, which together provide contrast-rich imagery and smooth bokeh. The STM motor within the lens minimizes focus breathing and creates quieter autofocus, which greatly benefits video applications. Firmware updates can be downloaded via the USB-C port located on the lens mount.

An ultrafast telephoto prime designed for APS-C-format FUJIFILM X-mount mirrorless cameras, the black Sniper 75mm f/1.2 Autofocus Lens from Sirui delivers speedy performance with eye-tracking autofocus as well as a 112.5mm full-frame equivalence. Smooth focusing adjustments can be made with the 360-degree focusing ring on the lens barrel. The lens's optical design incorporates a 15-bladed diaphragm and four high-refractive glass elements, which together provide contrast-rich imagery and smooth bokeh. The STM motor within the lens minimizes focus breathing and creates quieter autofocus, which greatly benefits video applications. Firmware updates can be downloaded via the USB-C port located on the lens mount.

Key Features
Accepts INSTAX MINI instant film
Fujinon 60mm lens with selfie mirror
Auto exposure and auto flash
Dedicated selfie/telephoto mode
Optical viewfinder
Two AA batteries
Dedicated to the joy of living in the moment, the FUJIFILM INSTAX MINI 12 instant film camera offers easy-to-use controls and quickly produces unforgettable credit card-sized photos. It is ready to go with a simple twist of the lens. The zoom mode and selfie mirror make the camera ideal for portraits and portraits, and the camera's auto flash system allows you to capture shots in dimly lit environments.

Key Features
Accepts INSTAX MINI instant film
Fujinon 60mm lens with selfie mirror
Auto exposure and auto flash
Dedicated selfie/telephoto mode
Optical viewfinder
Two AA batteries
Dedicated to the joy of living in the moment, the FUJIFILM INSTAX MINI 12 instant film camera offers easy-to-use controls and quickly produces unforgettable credit card-sized photos. It is ready to go with a simple twist of the lens. The zoom mode and selfie mirror make the camera ideal for portraits and portraits, and the camera's auto flash system allows you to capture shots in dimly lit environments.

Key Features
Accepts INSTAX MINI instant film
Fujinon 60mm lens with selfie mirror
Auto exposure and auto flash
Dedicated selfie/telephoto mode
Optical viewfinder
Two AA batteries
Dedicated to the joy of living in the moment, the FUJIFILM INSTAX MINI 12 instant film camera offers easy-to-use controls and quickly produces unforgettable credit card-sized photos. It is ready to go with a simple twist of the lens. The zoom mode and selfie mirror make the camera ideal for portraits and portraits, and the camera's auto flash system allows you to capture shots in dimly lit environments.

Key Features
Accepts INSTAX MINI instant film
Fujinon 60mm lens with selfie mirror
Auto exposure and auto flash
Dedicated selfie/telephoto mode
Optical viewfinder
Two AA batteries
Dedicated to the joy of living in the moment, the FUJIFILM INSTAX MINI 12 instant film camera offers easy-to-use controls and quickly produces unforgettable credit card-sized photos. It is ready to go with a simple twist of the lens. The zoom mode and selfie mirror make the camera ideal for portraits and portraits, and the camera's auto flash system allows you to capture shots in dimly lit environments.

40.2MP APS-C X-Trans CMOS 5 HR Sensor
X-Processor 5 Image Processor
6.2K/30p, 4K/60p & FHD/240p Video
7-Stop In-Body Image Stabilization
Configurable Film Simulation Dial
425-Point AF, AI-Based Subject Detection
2.36m-Dot 0.62x OLED EVF
3.0" 1.62m-Dot 3-Axis Touchscreen LCD
SD/SDHC/SDXC UHS-II Card Slot
XF 23mm f/2.8 R WR Lens

40.2MP APS-C X-Trans CMOS 5 HR Sensor
X-Processor 5 Image Processor
6.2K/30p, 4K/60p & FHD/240p Video
7-Stop In-Body Image Stabilization
Configurable Film Simulation Dial
425-Point AF, AI-Based Subject Detection
2.36m-Dot 0.62x OLED EVF
3.0" 1.62m-Dot 3-Axis Touchscreen LCD
SD/SDHC/SDXC UHS-II Card Slot
XF 23mm f/2.8 R WR Lens

Key Features
Accepts INSTAX MINI Instant Film
60mm Lens with Selfie Mirror
Automatic Exposure and Automatic Flash
Adjusts Shutter Speed Automatically
Dedicated Selfie/Close-Up Shooting Mode
Optical Viewfinder with Target Spot
Two AA Batterie

Key Features
18MP 1" Vertical 3:4 CMOS Sensor
FUJINON 10.8mm f/2.8 Lens (32mm Equiv.)
Rear Vertical LCD & Sub LCD Screens
Optical Window Viewfinder
Film Camera Mode & 2-in-1 Mode
13 Film Simulation Modes and 26 Filters
Frame Advance Lever & Exposure Comp Dial
1080 x 1440 Vertical Video Recording
X half App for Image Development

Key Features
18MP 1" Vertical 3:4 CMOS Sensor
FUJINON 10.8mm f/2.8 Lens (32mm Equiv.)
Rear Vertical LCD & Sub LCD Screens
Optical Window Viewfinder
Film Camera Mode & 2-in-1 Mode
13 Film Simulation Modes and 26 Filters
Frame Advance Lever & Exposure Comp Dial
1080 x 1440 Vertical Video Recording
X half App for Image Development

A convenient one-time-use disposable camera for both indoor and outdoor shooting situations, the QuickSnap Flash 400 from FUJIFILM is loaded with a roll of 27-exposure Fujicolor Superia X-TRA 400 color negative film for bright, vivid results in a variety of lighting conditions. The compact, portable camera design incorporates a fixed-focus, wide-angle lens, and a matching optical

For ambitious creators eager to ditch the smartphone and elevate their content, FUJIFILM offers the black X-M5 Mirrorless Camera, whose slight footprint is complemented by a powerful, APS-C X-Trans 4 CMOS sensor, an audio and video-friendly interface, and an interchangeable lens mount accepting the entirety of FUJIFILM's X-mount lens family. Throw in 20 of their acclaimed film simulation recipes, their latest in AI-driven subject detection autofocus, and the company's timeless, retro-inspired design, and the X-M5 is poised to transform the way you create.

26.1MP APS-C X-Trans 4 CMOS Sensor
X-Processor 5 Image Processor
6.2K/29.97 fps Video, 10-Bit Internal
425-Point AF, AI-Based Subject Detection

A featherweight, ultra-wide-angle prime lens for FUJIFILM X-mount, APS-C format mirrorless cameras, the stylish 10mm f/3.5 Lens from 7Artisans offers a 15mm full-frame equivalent perspective without fisheye warping, making it an ideal travel companion for architecture, landscapes, and portraiture alike.

A convenient one-time-use disposable camera for both indoor and outdoor shooting situations, the QuickSnap Flash 400 from FUJIFILM is loaded with a roll of 27-exposure Fujicolor Superia X-TRA 400 color negative film for bright, vivid results in a variety of lighting conditions. The compact, portable camera design incorporates a fixed-focus, wide-angle lens and a matching optical viewfinder for making accurate compositions. Additionally, for image-making in low-light conditions, a built-in flash with a 10' range is featured. It offers automatic recharging, continuous flash operation, and manual on/off control.

A compact wide-angle prime for FUJIFILM X-mount mirrorless cameras, this 12mm f/2.8 Mark II lens from 7artisans Photoelectric is an all-manual lens well-suited for landscape, cityscape, and architectural subjects requiring a broad field of view. The lens's f/2.8 maximum aperture benefits working in a variety of lighting conditions and helps to maintain the small and lightweight form factor for handheld shooting. Its manual focus design is complemented by both depth of field and distance scales for utilizing pre-focusing and zone-focusing techniques. Additionally, the lens permits working with subjects as close as 7.9" away.

A wide-angle prime is designed for FUJIFILM X-mount APS-C-format mirrorless cameras and offers a 18 mm equivalent focal length.
A bright f/2.8 maximum aperture suits working in a variety of lighting conditions and contributes to the sleek form factor.
Manual focus design permits working with subjects as close as 5.9" away.
The de-clicked aperture ring offers silent, smooth adjustment that is well-suited to video applications.
A 5-blade diaphragm contributes to a smooth and pleasing bokeh quality.
The metal lens barrel offers increased durability while remaining lightweight.
Permits using 67mm filters.

A sleek, carry-anywhere lens, the 18mm f/6.3 Mark II Lens for FUJIFILM X from 7artisans is a small, wide-angle pancake prime well-suited for street and documentary photography as well as casual walkaround shooting. As small as it is simple, this lens is also distinguished by its fixed f/6.3 aperture and durable metal construction.

This 7artisans Photoelectric 25mm f/0.95 is a bright and fast lens that provides a 35mm-equivalent focal length of 37.5mm when used on FUJIFILM X-mount cameras. The speed of the lens is well-suited for working in low-light conditions and provides increased control over depth of field for isolating subject matter and using selective focus techniques. Complementing these features are three ultra-low dispersion elements, which control chromatic aberrations and color fringing in order to produce high clarity and color accuracy. The manual focus design of the lens permits working with subjects as close as 9.8" away, and this lens sports a 13-blade diaphragm that contributes to a pleasing bokeh quality.

Prime lens well-suited for everyday shooting of subjects including street, landscape, portraiture, and reportage.
Extremely fast f/0.95 maximum aperture suits working in low-light conditions and also offers great control over depth of field for isolating subject matter using selective focus techniques.
Three ultra-low dispersion elements suppress chromatic aberrations and distortions for a high degree of sharpness and even illumination throughout the aperture range.
Manual focus design permits smooth and refined control with a minimum focusing distance of 9.8".
A 13-blade diaphragm contributes to a smooth and pleasing bokeh quality.